Historical map of the Battle of Kernstown, dated March 23, 1862, showing troop positions, terrain, and notable locations.

Sponsorship

Enhancing Community and Brand Through Local Heritage Support

The Kernstown Battlefield, steeped in history and nestled in the heart of Virginia’s Shenandoah Valley, stands not only as a monument to the past but as a vibrant gathering place for the present-day community. For businesses and individuals considering sponsorship opportunities, partnering with Kernstown Battlefield Association (KBA) offers a unique range of benefits—marketing advantages, community engagement, and preservation of our shared heritage. KBA sponsorship opportunities include our annual golf tournament and other fundraising events, author-led tours and community events. 

Becoming a KBA event sponsor is a commitment to the vitality of the local community and the preservation of American history. Sponsorship creates a win-win scenario for both the sponsor and the enduring legacy of the KBA. In the process, you help ensure that the lessons, stories, and memories held within these historic grounds continue to inspire and educate for generations to come.

For more information on available sponsorship opportunities, please email us or call (540) 450-7835.

How a Sponsorship Can Benefit Your Business

  • Sponsoring an event at Kernstown Battlefield ensures that your brand is prominently featured and recognized throughout the promotion, execution, and aftermath of the event. With a steady stream of tourists, historians and local families attending various events, your sponsorship becomes a part of their memorable experience.

    • Logo Placement: Sponsors typically enjoy the privilege of having their logos displayed on event signage, brochures and digital materials, including the KBA’s official website and social media channels. 

    • Announcements and Acknowledgments: Public recognition is a cornerstone of event sponsorship. Sponsors are thanked during speaker remarks, printed in press releases, and can be featured in media coverage associated with the event. 

    • Website and Social Media Exposure: As events are promoted online, sponsor names and brands can be shared with broad digital audiences, increasing the reach beyond just those in physical attendance. 

  • Kernstown Battlefield is more than a historic site—it is a symbol of community resilience, reflection, and unity. By becoming a sponsor, you or your business demonstrates a genuine commitment to supporting local culture and education, which can foster lasting goodwill. 

    • Philanthropic Reputation: Sponsorships signal to the community that you value civic responsibility and heritage preservation, traits that enhance your reputation as a conscientious local or regional partner. 

    • Direct Community Interaction: Events often provide sponsors with opportunities to engage directly with attendees, strengthening relationships with potential customers or partners. 

    • Employee Involvement: Sponsorship can include opportunities for employee volunteering, offering staff the chance to connect with the community and take pride in company-supported initiatives. 

  • The audience at Kernstown Battlefield events is typically composed of history enthusiasts, families seeking meaningful experiences, tourists interested in heritage sites, and local residents. This presents a unique marketing opportunity. 

    • Access to Niche Demographics: Reach visitors who are passionate about history, preservation, and education—an audience that is both engaged and appreciative of businesses that share these values. 

    • Quality Leads: By sponsoring, you put your products and services in front of individuals who are more likely to consider your business when they see you supporting causes they care about. 

  • Perhaps one of the most meaningful benefits is the knowledge that your support has a direct impact on preserving the Kernstown Battlefield for future generations. 

    • Contributing to Education/Interpretation: Sponsorship dollars help fund educational programming and interpretive exhibits, ensuring that the lessons of the past are passed on to current and future generations. 

    • Preservation Initiatives: Your sponsorship aids in the ongoing conservation and maintenance of the battlefield grounds and landmarks, helping maintain the integrity of this significant historical site.

  • Supporting a not-for-profit organization such as the KBA may come with tax advantages. Sponsorship contributions may be deductible as charitable donations or business expenses. It is advisable to consult with a tax professional to maximize these potential benefits.

  • The KBA offers a variety of sponsorship levels and options, allowing businesses and individuals to tailor their involvement to match their goals and budget. 

    • Flexible Commitment Levels: Whether you wish to sponsor a single event or a season of programming, there are options to suit your needs. 

    • Custom Recognition: Work with event organizers to create tailored recognition opportunities that align with your brand’s unique personality and objectives. 

Our Valued Partners

The preservation and interpretation of the Kernstown Battlefield would not be possible without the dedicated support of our partners. These organizations, businesses, and community groups share our mission to honor the history of this hallowed ground, educate visitors, and protect it for future generations. 

Through their generosity and collaboration, we are able to maintain historic structures, provide engaging educational programs, and host events that bring history to life. From funding restoration projects to volunteering time and resources, our partners play a vital role in keeping the legacy of Kernstown alive. 

We are deeply grateful for each contribution—whether it’s preserving the stories of those who fought here, expanding public access to the battlefield, or promoting heritage tourism in the Shenandoah Valley. Together, we ensure that Kernstown’s history remains a source of learning and reflection for all who visit.